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VICTORIA, B.C. January 26, 2010
TRAIL MARKERS ADDED TO VANCOUVER ISLAND GOLF TRAIL
Vancouver Island boasts a 250 km golf trail of Pacific paradise from Victoria to Campbell River and while touting the Vancouver Island Golf Trail for over ten years, Golf Vancouver Island is upping its brand investment with a new signage program.
Twelve trail marker signs, one at each of the participating golf courses, now adorn the Vancouver Island Golf Trail. The black granite signs feature a map profile of Vancouver Island, with the 250 km Golf Trail on the East coast and 12 colored flags marking each of the participating golf courses, and the host location denoted in a gold highlighted flag and masthead. Rack cards describing the Vancouver Island Golf Trail will be in every golf shop by the end of February in preparation for the prime 2010 golf season. Golf Vancouver Island’s investment in the golf course signage program is phase one of a three tiered strategy to continue building the Vancouver Island Golf Trail brand, the second will see signage at partner accommodation and transportation facilities, and the third the hopeful erection of highway signage.
“We are building on our established Vancouver Island Golf Trail brand”, comments Golf Vancouver Island’s President Jason Lowe, “with this further investment designed to increase awareness of the Vancouver Island Golf Trail and plentiful golf opportunities available to both destination and local Vancouver Island golfers. For example, a couple travels from Calgary on a Victoria Golf Package, and through the signage/racking program, learns of the Cowichan Valley, Parksville/Qualicum Beach and Courtenay/Campbell River golf package alternatives for a potential extended stay or return visit. We are hoping to cultivate the same word of mouth/viral conversations with our Vancouver Island residents for inter-region travel, ie. Campbell River residents playing golf in the Cowichan Valley and vice versa. “
The Vancouver Island Golf Trail is hailed by GOLF Magazine as ‘One of the continent’s best values’, and Golf Vancouver Island is the one-stop-shop for buyer direct golf vacations and getaway packages. The Vancouver Island Golf Trail is best experienced with a six-night, six-round golf extravaganza from $649, including two nights in the golfer’s choice of three cities including Victoria, Cowichan Bay, Parksville, Courtenay, or Campbell River, and six rounds of golf from a selection of twelve golf courses. Two or three day getaway package options are also plentiful on the Vancouver Island Golf Trail including Victoria, Cowichan Valley, Parksville & Qualicum Beach or Courtenay and Campbell River. Owned and operated by the golf courses on Vancouver Island, consumers save time and money booking with Golf Vancouver Island – from airfares and ferry reservations to tee times, accommodations and even après golf activities, they take care of it all.
For more information on the Vancouver Island Golf Trail, please visit www.golfvancouverisland.ca or call 1-888-465-3239.
Media Contact: Trisha Larsen Director of Marketing Golf Vancouver Island Phone: 778-478-7790 Email: [email protected]
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This (Bear Mountain Resort – Mountain Course, on the Vancouver Island Golf Trail) is my new favourite golf course – I just love the layout. It’s really one of the prettiest golf courses I’ve played in my life, I’ll come back here on vacation, it’s that good.
Scott McCarron, PGA TOUR Champion
I always treat golf courses as how many poor holes there are. This (Bear Mountain Resort – Mountain Course, on the Vancouver Island Golf Trail) is a very good one. There’s not one poor hole on this golf course.
Colin Montgomerie, PGA TOUR Champion
Great job on the initial booking and subsequent changes requested. Easy check-in at the golf courses and the hotel made the trip hassle-free. Nice touch with the driving directions and discounts at recommended food and beverage establishments. Will definitely recommend your service to friends and business associates.
Vancouver Guest, Corporate Golf Outing
Terrific trip: well presented website, knowledgeable staff, and the golf and accommodation were second to none.
Couples Golf Trip
We will make this trip an annual April vacation. We will definitely book with Golf Vancouver Island again in 2017!
Annual Couples Golf Trip
Very much enjoyed our trip and staff were great to deal with - we'll be booking more trips through Golf Vancouver Island in the future.
Buddies Trip Golf Package
Wonderful trip, well planned and organized. Fantastic golf. Wish we stayed longer.
Buddies Golf Trip
I have used Golf Vancouver Island a number of times and have found them very helpful and professional. Everyone in our group had a great time, the courses and accommodation were first class.
Repeat Customer, Buddies Golf Trip
Staff did an amazing job! So easy to work with. I am already looking to book another trip next year, making this an annual event.
Annual Buddies Golf Trip
Personalized, quick response, good customer service and reasonable price. Overall experience was great.
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